The Institute for Innovation Systems accompanies all stakeholders affected by digitization and greening through the transformation processes and supports them with expertise in the areas of Green & Digital Strategies, Digital Business & Data Economics, Data Driven Marketing & Costumer Experience and Financial Communications.
Team des Institute for Innovation Systems

Copyright: Peter Rauchecker

If you have any questions or are interested in collaboration or cooperation, please contact Dr. Tassilo Pellegrini or Dr. Susanne Roiser.


Key Focus

Green & Digital Strategies

Strategies for greening and digitization
To the Key Focus
Key Focus

Digital Business & Data Economics

Digital transformation of companies with a special focus on digital product and service innovations
To the Key Focus
Key Focus

Data Driven Marketing & Customer Experience

Focus on Marketing Analytics, Communication Impact und Customer Experience
To the Key Focus
Key Focus

Financial Communications

Business and financial communication under the conditions of digitization and sustainability
To the Key Focus

Selected Projects

GovMed – Governance of open data and digital platforms
Exploring ways in which the business activities of internet companies can be regulated.
Dr. Susanne Roiser und Dr. Tassilo Pellegrini
Management of the Institute for Innovation Systems
The Institute for Innovation Systems conducts research at the intersection of digitization and ecologization and sees itself as an innovation partner for industry, the public sector and academia.
To Key Focuses